The strategy and organization of international business

PeterJ Buckley, F.N. Burton, Hafiz Mirza, 著ほか

This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.

出版社

Macmillan;St. Martin's Press

発売日

1998-01-01

ISBN

9780333674697